May 29, 2020

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Automotive Service Advisor Training l Jeff Cowan’s Pro Talk

Operating an automotive organization, no matter the size, is a challenge. Aside from finding the...

Operating an automotive organization, no matter the size, is a challenge. Aside from finding the right employees, you need to maximize every opportunity with every customer. Whether these customers visit your business for service, parts, or sales, you need to make sure they come back time and time again. Turning a one-time customer into a repeat customer is just as challenging as increasing sales but it can be done. The automotive service advisor training from Jeff Cowan’s Pro Talk can guide your business through these difficulties, efficiently and expediently. Success is rarely an overnight affair, but our proprietary training and processes can and will work for your automotive organization to ensure long-term, sustainable returns.

Generating the Highest Closing Ratios

High closing ratios are one of the most important aspects of a successful business. You can have the best employees of any service center in your area and a top-notch service department, but if you don’t close your customers for all the needed services and repairs at least 70% of the time, you are selling yourself short. An excellent way to break past this plateau is to consult with Jeff Cowan’s Pro Talk and our expert automotive service advisor trainers. 

The services provided by our advisement team include the following:

  • Instant Advisor Training
  • Express Services Training
  • BDC Training
  • Onsite Training
  • Selling Service Advisor Pocket Guide
  • The Six-Step Road to Service Department Success Workshop
  • Write Service and Write your own paycheck book
  • Write Service and write your own paycheck video training
  • Online virtual training

We are partners with the NADA University, Easy Care, Alan Ram’s, NCM Associates, Grant Cardone, Dave Anderson’s Learn to Lead and Auto Wares and we operate all around the world. Jeff Cowan’s Pro Talk has been providing automotive consultancy service to dealerships for more than 32 years. We are accredited by NBC, CBS, ABC and FOX News. Your team will have access to full-time customer support when you work with Jeff Cowan’s Pro Talk. 

Whether you are a fledgling service business or one that’s been in business for generations, it’s never too late to seek help from an experienced consultant when trying to improve your sales. Stop waiting for customers to simply walk through your door and write out a check for a new car, a used car, or for service. Let Jeff Cowan’s Pro Talk help your business maximize every opportunity with every customer. Call us at 800-248-2931 or complete our online contact form

How Do Service Centers Survive?

Aside from moving vehicles off the lot, automotive organizations have to emphasize the process of selling parts and services just as much as cars or trucks in order to outpace their competition. That’s why your service and parts department must be top-notch. From the employees you hire, to the turnaround time of service, and everything in between, a strong service and parts department can make all the difference when it comes to your bottom line.

“So what makes a strong service business?” you might ask. Quite simply: clear objectives, efficient processes, and trained personnel within said processes are what separate the top-of-the-pack organizations from those barely keeping their heads above water. At Jeff Cowan’s Pro Talk, we have more than three decades’ worth of experience implementing super-efficient processes and training protocols for automotive service advisors across a myriad of automotive organizations, and we can do the same for you. 

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